Are we all made to be entrepreneur?

Often, we hear that everyone doesn’t have what it takes to be an entrepreneur. As if some of us were entrepreneurs deep down in their genes and others are destined to be employees. Is it true, though? Is it inborn or learned? Are we entrepreneur in our soul or do we become it along the way?

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Woman, entrepreneur, mother: I took on the challenge

Today, I want to share about being a young mother and an entrepreneur, and the challenge it represents every day. More and more women are going for entrepreneurship. According to a recent study of the INSEE about the creation of businesses in France in 2018, women have launched 39% of the businesses – they represent 4 entrepreneurs on 10. Being a business woman is, in itself, a challenge, but when children are added to the equation, it’s even more challenging. How to blossom both in our roles of mother and business woman? Is it possible to square the two away?

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Procrastination is taking over 😱

In these lockdown times, where we have no other choice than staying home, and where many are working from home, everything seems to be paused. Every morning we are wondering: “What am I going to do today?” Some of us write To Do Lists to stay focused, others take things as they come. However, whether you are self-employed or an employee working from home, one thing more tempting is taking over: procrastination.

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Let’s embrace the imposter within us

In my previous post, I shared about the imposter syndrome. Now, I would like to talk about it through another angle, to encourage you to trust yourself and to overcome the imposter syndrome – especially when it arises in discomfort when you feel not experienced enough, yet completely capable.

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Imposter syndrome: your coat isn’t too large!

Have you ever heard about the imposter syndrome? You know, this feeling we have when we doubt our skills, when we consider that we are not enough experienced and illegitimate towards our prospects or clients – as an “imposter”, a “fraud”, ready to be exposed. Today, I want to share my experience as an entrepreneur and my fight against this imposter syndrome.

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The face behind Salted Limón

It’s been a year since Salted Limón has been created. Time flies, right? Entrepreneurship is a daily life adventure, with ups and downs, challenges, deceptions but also a lot of joy and surprises! After one year, it’s time for me to emerge from the shadows and to reveal the face behind Salted Limón…

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How much should a logo cost?

Calling all entrepreneurs and business owners! You’re aware that a great logo is key to commercial success, but one question remains: how much does it cost?

On the Internet, prices range from £0 to several thousand. How much should you pay for a good quality logo? How do you define a good logo?

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Communication strategy: is it essential?

When we start a new business, the first steps we usually think about in terms of communication are: “I need a logo, a website, and a Facebook page”. Though those are good ideas, the question remains… Why? What are you really expecting from these media? Here, the communication strategy is meaningful.

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